Mixpanel

Event-based product analytics. Strong funnel and cohort analysis.

Mixpanel is the long-running event-analytics platform. Strong funnel analysis, cohort retention, and reporting.

Full walkthrough being written.

When to pick over PostHog

• You’re already a Mixpanel customer.
• You prefer Mixpanel’s UI for funnels and cohorts.
• You don’t need session replay (PostHog’s standout feature).

Setup

VITE_MIXPANEL_TOKEN in vly env vars. Use mixpanel-browser on the client.

Related

PostHog

Comparison.

Amplitude

Comparison.

LogSnag

Lightweight alternative.