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Mailchimp is the standard for marketing email — newsletters, drip campaigns, segmentation. Heavier than Resend / Postmark but with a richer marketing UI.
Full walkthrough being written.

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When to pick

  • You’re sending marketing newsletters.
  • Your team includes non-developers who’ll compose and send campaigns.
  • You need automation builders (drip flows, triggered campaigns).

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Setup

MAILCHIMP_API_KEY in vly secrets. Use the Mailchimp Marketing SDK from a Convex action.

Resend

Transactional alternative.

Newsletter platform recipe

Build your own.

Email campaigns recipe

Patterns.
Last modified on April 18, 2026